Aleksandra Štingl, Author at Komunikacijsko savjetovanje - Page 2 of 4

This blog was written by the artificial intelligence system ChatGPT answering the questions about trends in public relations in 2023. The blog was created in less than ten seconds and provides “possible new trends in public relations based on current industry developments and new technologies”. It’s fascinating how this tool is already changing the marketing...

The strategy of "marginal gains" was designed and applied by Dave Brailsford, when he was appointed as one of the directors of the British Cycling at 2003. At the time he took over then organization, British cyclists were achieving mediocre results and had not won the Tour de France in 100 years. His philosophy was...

At this time last year, Robert Torre, a respected clinical psychiatrist and author of several books in the field of psychiatry, passed away. My favorite books are “Madness Strikes Back” and “Is There Life Before Death?” He presented several great thoughts in those books, and one of them is about the importance of doing good....

In a great book by the Icelandic author Halldora Thoradlsen, I read how alienation screams under the guise of excessive communication, speed, consumer fever. It strives for some general satisfaction. Reckless exploitation is followed by an unbearable illusion and this lie brings us to our knees. Where is the square, the children and the game,...

I have been postponing writing this blog for month, out of laziness. Everything I write about is so important for my work and career advancement because it is all about lifelong learning. This year I had the opportunity to moderate/host more than 25 different events (workshops, conferences, seminars, press conferences) for various clients – ministries,...

Lately Bolder was part of another interesting project – for the Croatian Green Building Council, we promoted the first Guide on green public procurement. This guide provides examples of best practices in green public procurement in the construction of sustainable buildings in the countries of the European Union – Finland, Denmark, Italy and others. In...

Very productive weekend is behind us. In Sv. Martin na Muri we organized Communication skills training for Accounting Department of a large foreign corporation. We practiced proactive communication, assertive behavior and giving feedback through methods of working in small groups, Lego challenges, role playing, group discussions, etc. The aim of the training was to find...

We ended this year by promoting a truly wonderful human story. A six-year-old girl Angela was released home from the Children’s Hospital Zagreb. She was accidentally injured when she fell from a tractor. She came in the Clinic in July 2021. in life threatening condition, with severe damage of six organ systems. A dozen top...