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Education leads to better communication

November 2, 2020by Aleksandra Štingl

October was again marked by education. We held a series of online workshops on the topic of public speaking for high school students from all over Croatia on the project “Creative Reaction to Nonviolence” and online media training for members of the Labor Market Council of Karlovac County.

The topic of this latter training was to increase the visibility of the Local Partnership for Public Employment by strengthening the capacity of their members.

Particular emphasis has been placed on the management of social networks and the development of a communication plan. In addition, participants gained insight into the functioning of the media, how to develop quality relations with journalists in the local environment and what are the effective tools and channels of public relations. They tried to prepare a press release, create a communication plan and write news for social networks – Facebook and LinkedIN. Participants in the training agreed that successful communication with the media and the public is the foundation for strengthening visibility and a challenge for any organization, institution or company in society.